Danielle Marie
Founder and Managing Director of EvolvH3R
Danielle, your path into blockchain is anything but traditional, spanning hospitality, fitness, education, and now community leadership in Web3. What first sparked your interest in the crypto space, and what made you stay?
In late 2017, I came across Bitcoin for the first time. Even though I didn’t fully understand it then, something about it struck a deep chord of curiosity. I knew in my gut this was more than just a new technology; it was a movement. So, that intuitive pull led me to sell my online health business and fully immerse myself in the world of crypto.
Over the next two years, I committed to learning everything I could—from the mechanics of blockchain to the principles of decentralisation. By late 2019, it all clicked. I realised this was less about finance or becoming crypto-rich, and more about reclaiming ownership: of our assets, our identities, our data, and ultimately, our futures. That was the moment I decided to go all in, to both build a career in this space and create educational pathways and communities that help others, especially women, access the same empowerment I found through blockchain.
This passion led me to launch All Things Blockchain—a nonprofit association built to make blockchain education more inclusive and accessible. Eventually, what started as a local initiative has now grown into the largest grassroots blockchain community in Australia, fostering connection, collaboration, and continuous learning.
Wow, it’s interesting to hear that your gut feeling sparked your whole journey! From there, alongside All Things Blockchain, you also went on to found She’s Blockchain Savvy and now EvolvH3R. What drove these projects, and what gaps were you hoping to fill?
Each initiative I’ve launched has been a response to a gap I personally experienced—a lack of accessible education, relatable role models, and inclusive communities in emerging tech spaces.
With All Things Blockchain, the goal was to demystify complex topics and make blockchain education approachable for beginners, especially women who were curious but felt intimidated or excluded. She’s Blockchain Savvy evolved from that as a platform specifically designed to amplify women’s voices and stories in Web3, creating a space where women could see themselves reflected and valued.
EvolvH3R is the culmination of this journey—a global education and community platform focused on empowering women and underrepresented groups in Web3, AI, and the digital economy. It’s both about education and transformation. EvolvH3R is designed to be a launchpad, equipping individuals not only with knowledge but also with the confidence, network, and leadership tools they need to thrive in this evolving landscape.
These projects aim to reshape the digital future, ensuring it isn’t defined by a narrow few but co-created by a vibrant, diverse, and empowered community.
It’s great to see how you transformed barriers you faced into bridges for others to cross! Given that, what do you think makes a community not just inclusive but truly transformative?
A truly transformative community does more than just invite people in. It actively removes barriers, centers underrepresented voices, and creates pathways for leadership, ownership, and co-creation of value. It’s not about fitting into existing systems; it’s about reimagining them together.
What makes a community transformative is when it evolves into a space where people are seen, supported, and equipped to shift narratives, shape industries, and build with purpose simultaneously. That’s what we’re building with EvolvH3R. Transformation happens when a community becomes a catalyst for individual growth, collective power, and systemic change.
Given your experience teaching over 1,000 students and being the first woman to complete Australia’s first Diplomas in Applied Blockchain, what advice would you share with women aspiring to enter Web3?
My biggest piece of advice is: you don’t need to know everything to start, but you do need to start.
When I entered the space, I didn’t come from a tech or finance background, and that actually became a strength. It gave me a different perspective and reminded me that innovation needs diverse voices to truly thrive.
For women entering Web3, I say: lean into your curiosity, find a community that supports your growth, and don’t be afraid to take up space, because the learning curve is real, but so is your potential. And most importantly, look at your transferable skills. Whether you’re from education, marketing, design, law, events, health, or any other field, those skills are both valuable and needed. Web3 is still evolving, and it requires a wide range of talents to mature sustainably.
Also, don’t underestimate the power of foundational knowledge. That’s why I’m passionate about beginner-friendly education, because confidence grows with understanding. It’s about learning the tech while also seeing yourself as part of shaping the future. And finally, connect, collaborate, and lift as you climb. Web3 is built on community.
This kind of encouragement can truly make all the difference for women starting out. You often describe blockchain as a tool for personal and societal transformation, so in what ways has this space changed you, both professionally and personally?
Blockchain didn’t only change my career; it changed the way I see the world and my place in it. Personally, it gave me a sense of empowerment I had never experienced before. Learning about decentralisation, self-sovereignty, and ownership helped me reframe how I approached work, along with my own value and voice. It showed me I could build something that could actually help reshape existing systems.
It also helped me uncover what I’m truly passionate about: mentoring and educating others, especially those from non-technical backgrounds, to confidently enter and succeed in the digital economy. There’s something deeply fulfilling in seeing someone go from feeling unsure or excluded to becoming a leader in a space they once thought was out of reach.
Professionally, it gave me the tools to educate, create, and lead in ways that aligned with my deeper purpose of empowering others, especially women, to step into emerging spaces with confidence and clarity. It also taught me the power of community, not as a buzzword but as a lifeline. The people I’ve met in this space have inspired, challenged, and supported me in ways I never expected.
Beyond technology, blockchain reminded me that transformation is also about mindset, access, and collective action. More than anything, it deepened my belief that when we design systems with equity and intention, we create a future where more people get to thrive.
To wrap up, looking ahead, what are your hopes for the next generation of women entering blockchain, Web3, and the broader digital economy, and how do you see your work evolving to support that future?
My hope is that the next generation of women feel empowered to enter emerging industries with confidence, knowing they belong, their perspectives matter, and their contributions are essential. I want them to see themselves as builders, leaders, investors, and change-makers, and I hope they feel equipped with both technical knowledge and self-belief to shape the digital economy on their own terms, with purpose, inclusion, and impact.
To support that future, my work is evolving through EvolvH3R—a global, future-focused platform designed to meet women where they are. Whether they’re exploring Web3 for the first time or looking to scale ventures in AI, blockchain, or digital innovation, we’re building pathways that are practical, accessible, and community-led.
We’re expanding programs and partnerships because real change requires more than education alone. It requires ecosystem shifts. I see EvolvH3R as a bridge, connecting lived experience with opportunity, grassroots communities with global platforms, and curiosity with lifelong empowerment.
The digital economy is still being built, and my aim is to ensure that women—especially from underrepresented backgrounds—are included in that future and serve as its architects.